Students’ PSA Video Wins Telly Award
Premiere Media and M.A.S.K. Theater from Montgomery High School teamed to produce a Public Service Announcement video to warn young people about the Signs of Abuse
HILLSBOROUGH, NJ – July, 2012 – The Telly Awards has named Premiere Media as a Bronze winner in the 33rd Annual Telly Awards for their piece titled Know the Signs of Abuse. With nearly 11,000 entries from all 50 states and numerous countries, this is truly an honor.
In August, 2011, students from Montgomery High School formed a group called M.A.S.K. Theater (Montgomery Advocates for Solidarity and Kindness.) One of the first projects they worked on was creating a Public Service Announcement (PSA) to enter in a contest sponsored by Leadership Somerset. The video was a message to students, “Know the Signs of Abuse” and was intended to help the Resource Center of Somerset reach young people of dating age to help them avoid becoming involved in an abusive relationship. The group worked closely with the Resource Center of Somerset to promote the message.
The video won the Grand Prize at the 2011 Somey Awards presented by Allstate New Jersey Insurance, Advanced Solar Products, Ethicon, Raritan Valley Coummunity College and The Somerset Patriots. Their original video was recorded by using a cell phone video cam. When word came that the winning video was going to be premiered on the jumbo screen at TD Bank Ballpark at a Somerset Patriots home game, Resource Center Director of Marketing and Public Relations Anthony Winchatz reached out to Caz Bielen of Premiere Media to see if the short video could be redone in high definition. Caz was quite excited to help. Part of his personal mission is to use his communication talents to help others through community service.
Know the Signs of Abuse won a 2012 Bronze Award in the Non-Broadcast Productions – Social Issues category. This is the third Telly Award presented to Premiere Media. Caz previously won a Silver and a Bronze Award in 2006 and 2008.
The Telly Awards was founded in 1979 and is the premier award honoring outstanding local, regional, and cable TV commercials and programs, the finest video and film productions, and online commercials, video and films. Winners represent the best work of the most respected advertising agencies, production companies, television stations, cable operators, and corporate video departments in the world.
A prestigious judging panel of over 500 accomplished industry professionals, each a past winner of a Silver Telly and a member of The Silver Telly Council, judged the competition, upholding the historical standard of excellence that Telly represents. The Silver Council evaluated entries to recognize distinction in creative work – entries do not compete against each other – rather entries are judged against a high standard of merit. Less than 10% of entries are chosen as Winners of the Silver Telly, our highest honor. Approximately 25% of entries are chosen as Winners of the Bronze Telly.
The award winning video can be seen on
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